La Ferme de Brocard is a fourth-generation family farm rooted in the landscape of Quercy Blanc, France. The project was about translating its history, know-how and connection to the land into a contemporary visual identity while preserving the authenticity of the farm and its products.We developed a complete brand identity that brings together the farm’s heritage and its vision for the future, creating a visual language designed to work across packaging, communication and digital experiences.The identity was then extended to the product range (from prunes and almonds to juices and preserves) and into the design of the farm’s new website, creating a coherent universe around the story, practices and products of La Ferme de Brocard.